December 12th 2022
The Regional Public Organization "BRICS. World of Traditions", Moscow, Russia and the International Youth Edu-Skills Foundation, Noida, India, prepared the realization of the International and Interregional social and cultural program "BRICS People Choosing Life" that was implemented in the states of "the five" from 2022 to 2025 under the motto “From the ecology of soul and body to the ecology of the world”.
The Indian phase of the baton of the social and cultural program “BRICS People Choosing Life” was launched at the expanded press conference at the Indian International Centre, New Delhi, on December 12th, with the participation of DCM of the Embassy of Russia in India Roman Babushkin, the Trade Commissioner of Russia in India Alexander Rybas, the Head of the Russian House in New Delhi Oleg Osipov, and Vice-Principal of Delhi Public School, Dwarka, Ms Priya Narayanan.
The meeting began with the video address of the Ambassador-at-large of the Ministry of Foreign Affairs of Russia, Russian sous-sherpa to BRICS Pavel Knyazev. According to the diplomat, “The Indian phase of the Program “BRICS People Choosing Life” involves various spheres of humanitarian cooperation, such as culture, art, and education. I am convinced that such civil society initiatives contribute greatly to strengthening the BRICS strategic partnership, as well as increase interest and awareness of people about the innovative multilateral cooperation between “the five”.
As Roman Babushkin put further in his address “The Program “BRICS People Choosing Life” is a unique humanitarian project combining developing interpersonal ties, support and settling twin-city ties between our countries, as well as promoting business relations”. “It is especially important that this huge initiative coming from underneath has instantly received support from the Russian Foreign Ministry and Ministry of Culture” - the diplomat added.
The program has become an enlightening platform asserting the positive role and significance of moral and physical support to people. In accordance with the President of RPO “BRICS. World of Traditions”, Manager of the Program Lyudmila Sekacheva, “our Program of Life in India contributes to the cause of bringing together people, thus preaching such moral concepts as kindness, love, trust and personal accord, since, as the famous academic Dmitry Likhachov wrote, “Spirituality is the most powerful source”.
The meeting also included the presentation of the business track of the Program delivered by the Union “Chamber of Commerce and Industry of the Samara Region”. The Vice-President of the Chamber Alexey Popov presented the region, as well as regional exporting enterprises interested in cooperation with Indian counterparts, to the participants of the event.
With great enthusiasm the awarding ceremony of Indian winners and laureates of the International online competition of video reels “Reviving Hospitality Traditions of BRICS People” took place.
Akil Mohammad, Founder of IYES Foundation, and Rahul Sharma, Director of International and Regional Projects at IYES Foundation, along with other active participants of the program, were bestowed with a certificate of honor by the DCM of the Embassy of Russia in India, Roman Babushkin, for their contribution towards the program.
More than 20 Russian and Indian media took part in the press conference, including ITAR TASS, RIA-Novosti, Sputnik, News 18, Janhit Times, ANB News, SS Media, D.D.News, ANI.